Visual Content Marketing for the Confused and Terrified Writer
July 17, 2017 by marianne h donley in category Writing Classes tagged as Canva, Elena Dillon, Marketing, Online Classes
Visual Content Marketing for the Confused and Terrified Writer
Instructor: Elena Dillon
Cost: $79
Dates: On Demand
What is visual content and why do you need it for your marketing strategy? And how does this apply to your author business?
The answer is simple.
Visual content is anything that uses pictures, graphics, video, etc. When you see a GIF of cats falling off tables? That’s visual content. A pretty graphic with a quote from a book? Visual Content. Those fabulous cooking videos where they make a cinnamon roll apple pie in twenty seconds? Visual content.
It’s what will get your content seen. As a matter of fact, statistically your readers are 44% more likely to engage with visual content. Hmmm. 44%? Hard to ignore. We all want to work smarter not harder, right? In this class, you will learn:
- How to decide what kind of visuals will work for you and your business
- How to create all kinds of visuals
- How to make one piece of content work in many different ways
- Drive traffic where you want it to go (your website, lead page, Amazon or other retailer page)
- Save time and effort in your marketing efforts
Who should take this class?
This class for you if you’ve never created any kind of graphics on your own. It’s for authors who need to learn how to create visual content for their author business and are unsure about using new technology. We will go over:
- Strategies for smarter marketing
- Tools that make visual content easier to create and more manageable
- How to plan out your content and marketing so it takes up less precious writing time.
And believe it or not? I’ll make it fun. I’ll teach you how to create a graphic while you’re standing in line for coffee. =)
About the instructor:
Who Am I?
I’m Elena Dillon, an author of the award winning Young Adult Breathe series. When I’m not writing, I love to help my author friends with technology and social media. I’ve taught Social Media for the Confused and Terrified, Pinterest for the Confused and Terrified, Visual Content for Authors and spoken at numerous conferences, chapters, and groups about social media and indie publishing.
Most of the time, I’m a wife to my husband of twenty-six years, mom to my two grown kids and servant to my high-maintenance English bulldog, Brutus, while I wait, not so patiently, for grandbabies.
Visual Content Marketing for the Confused and Terrified Writer
Instructor: Elena Dillon
Cost: $79
Dates: On Demand
2 0 Read moreVisual Content Marketing for the Confused and Terrified Writer with Elena Dillon
May 7, 2017 by marianne h donley in category Writing: It's a Business tagged as Elena Dillion, Online Classes, Visual Content Marketing
Visual Content Marketing for the Confused and Terrified Writer
Instructor: Elena Dillon
Cost: $79
Dates: On Demand at Teachable.com
What is visual content and why do you need it for your marketing strategy? And how does this apply to your author business?
The answer is simple.
Visual content is anything that uses pictures, graphics, video, etc. When you see a GIF of cats falling off tables? That’s visual content. A pretty graphic with a quote from a book? Visual Content. Those fabulous cooking videos where they make a cinnamon roll apple pie in twenty seconds? Visual content.
It’s what will get your content seen. As a matter of fact, statistically your readers are 44% more likely to engage with visual content. Hmmm. 44%? Hard to ignore. We all want to work smarter not harder, right? In this class, you will learn:
- How to decide what kind of visuals will work for you and your business
- How to create all kinds of visuals
- How to make one piece of content work in many different ways
- Drive traffic where you want it to go (your website, lead page, Amazon or other retailer page)
- Save time and effort in your marketing efforts
Who should take this class?
This class for you if you’ve never created any kind of graphics on your own. It’s for authors who need to learn how to create visual content for their author business and are unsure about using new technology. We will go over:
- Strategies for smarter marketing
- Tools that make visual content easier to create and more manageable
- How to plan out your content and marketing so it takes up less precious writing time.
And believe it or not? I’ll make it fun. I’ll teach you how to create a graphic while you’re standing in line for coffee. =)
About the instructor:
Who Am I?
I’m Elena Dillon, an author of the award winning Young Adult Breathe series. When I’m not writing, I love to help my author friends with technology and social media. I’ve taught Social Media for the Confused and Terrified, Pinterest for the Confused and Terrified, Visual Content for Authors and spoken at numerous conferences, chapters and groups about social media and indie publishing.
Most of the time, I’m a wife to my husband of twenty-six years, mom to my two grown kids and servant to my high-maintenance English bulldog, Brutus, while I wait, not so patiently, for grandbabies.
Enrollment Information
Visual Content Marketing for the Confused and Terrified Writer
Instructor: Elena Dillon
Cost: $79
Dates: On Demand at Teachable.com
3 0 Read moreOnline Class: Make Your Writing Shine through Self-Editing
April 18, 2017 by Linda McLaughlin in category Online Classes tagged as Linda Carroll Bradd, OCCRWA, Online Classes, Self-editing, writing
Make Your Writing Shine Through Self-Editing
with Linda Carroll-Bradd
Class Dates: May 15 – May 26 (two-week class)
http://occrwa.org/classes/may-online-class/
Learn how to identify shallow POV and make it deeper.
Learn how to change your writing from Telling to Showing.
Want to perk up the pace of your prose?
Need help pinpointing weak spots in your writing style?
This workshop will provide tips to help you tighten your sentence and paragraph structure to make your writing shine! Through the use of checklists, topical lectures and structured writing/revision exercises for each lesson, I supply tangible examples of what to look for and how to fix it. You’ll get interactive assistance from freelance editor and award-winning author, Linda Carroll-Bradd.
Linda Carroll-Bradd
About the Instructor:
The years Linda Carroll-Bradd spent working in secretarial positions paid off when she ventured into writing fiction. Along her writer journey, she put her skills with spelling, grammar, and punctuation to use and edited other authors’ manuscripts—first with just friends and then friends of friends. In 2012, she formalized the process and Lustre Editing was created. Linda has a clientele that includes USA Today and NY Times bestselling authors and has worked on all subgenres of romance, plus narrative nonfiction, memoir, middle grade fiction, and police procedural novels.
Married with four adult children, she now lives in the southern California mountains with two beloved dogs. In addition to working as a freelance editor, she is the author of more than 50 contemporary and historical stories that range from heartwarming to erotic (written under pen name Layla Chase).
Class fees: $20.00 for OCC members & $30.00 for non-members.
Link to join the class: http://occrwa.org/classes/may-online-class/
If you have questions, send a query to OCCRWAOnlineClass@yahoo.com.
Here’s a list of the rest of the 2017 schedule of classes:
June 12 – July 7: Horse Sense with Shannon Donnelley
August 14 – Sept. 8: Monster Revisions with Suzanne Johnson
Oct. 16 – Nov. 10: Time Management Secrets for Authors with Stacy Juba
Nov. 13 – Dec. 8 – The Feminine Journey with Mary O’Gara
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Self-Publishing 101 for the Dazed and Confused
March 18, 2017 by Kitty Bucholtz in category It's Worth It by Kitty Bucholtz, Writing: It's a Business tagged as Kitty Bucholtz, KOD, Online Classes, self-publishing, Workshop, WRITE NOW!
You’ve been hearing about self-publishing for a long time now. You may have heard the stories of wild financial success, or stories of massive amounts of work with virtually no sales.
Perhaps you’re feeling a bit dazed about all the steps involved. Maybe you’re interested in becoming an indie author, but you’re confused about where to begin.
If this sounds familiar, you may not have decided yet whether this is the right path for you. No worries! There’s still plenty of time.
I’ve put together a 4-week class called Self-Publishing 101 for the Dazed and Confused. I’ll help you understand all the parts and pieces so you can make an informed decision about whether this is the right publishing option for you.
I’ll cover the kinds of business decisions you’ll need to make, and the kind of business tasks you’ll need to commit to as a new entrepreneur. You’ll learn about finding and hiring editors and cover designers, things you’ll need to do to build your audience and market your book, and the least complicated ways to make your book available at the major online retailers.
This isn’t a “how-to create and publish an ebook” class (I teach one of those, too!), but a “tell me more so I can make an informed decision” class. If you decide this is a direction you want to take, I’ll explain to you what your next steps are.
Self-Publishing 101 for the Dazed and Confused is sponsored by the RWA Kiss of Death chapter, and costs only USD$30 to attend – just $15 for Kiss of Death chapter members! The price will never be this low again, so sign up today.
The class will run April 4-29, 2017, as a Yahoo Groups email class – meaning you’ll get all the lessons as emails so you can participate on your own schedule. There will also be some live Q&A sessions in a video classroom, so you can ask all the questions you can think of in order to feel confident about whatever decision you choose.
The world is changing, and technology seems to be changing even faster. Some days, it’s a little scary wondering how we’re going to keep up. Don’t worry. You’ve got friends to help you through, one day at a time, and I’m one of them. I look forward to helping you decide if 2017 is the year you become an independent author, publishing your own books!
Kitty Bucholtz writes superhero urban fantasy and romantic comedy, often with an inspirational element woven in. After she earned her MA in Creative Writing, she decided to become a writer-turned-independent-publisher, forming Daydreamer Entertainment and self-publishing her first novel in 2011. The founder of WRITE NOW! Workshop, she loves to teach writing workshops online and in person.
2 0 Read more
Two Classes For Writers – Self-Publishing and Book Promotion by Kitty Bucholtz
August 9, 2016 by Kitty Bucholtz in category It's Worth It by Kitty Bucholtz, Writing Classes tagged as Author promotion, E-book marketing, Kitty Bucholtz, Marketing, OCC/RWA Online Class, OCCRWA Online Class, Online Class, Online Classes, promotion, self publishing, self-publishingThis month I’m teaching a brand new online class for OCC – “7 Ways to Market and Promote Your Book Without Breaking the Bank.” I’m excited to share the things I’ve learned about inexpensive promotions – including having an author newsletter – with my writer friends!
The 4-week class starts next Monday, August 15, 2016, and costs $20 for OCC members, $30 for non-members. You don’t have to be a member of RWA to enroll in the class. You can read more about it and sign up for the class here. I hope to see you there! [Note: Signing up is a 2-step process. You must hit the purple “Yahoo Groups Join Now” button AND then come back to the page and pay via PayPal. If you only do one step or the other, you won’t be in the class until you complete both steps.]
This week I also re-opened my full-sized online course, “Your How-to Guide to Self-Publishing.” I’m so excited about everything I’m doing on the new website! There are five modules covering every step you need to take to get from finished manuscript to published book. I’ve spread it out over eight weeks, which should be plenty of time to learn what you need to do in the lessons and then go apply it. And you’ll have lifetime access so you can come back to the lessons as often as you like.
I’ve included videos, audio downloads, text-based lectures, and worksheets to help you through the entire process. There’s also a private Facebook group where students can ask questions and share their experiences. Two of the three tiers give students access to weekly/monthly live video-based Q&A calls, and those in the upper tier also get a private coaching call with me.
There are payment plans for all three tiers, and bonuses for anyone who signs up by August 15. You can learn more about it all at WriteNowWorkshop.com. If you have any questions, please email me at kitty AT writenowworkshop.com.
I’m looking forward to helping more writers self-publish their books and find new ways to promote them. I hope to see you in one of my classes!
Kitty Bucholtz
Kitty Bucholtz decided to combine her undergraduate degree in business, her years of experience in accounting and finance, and her graduate degree in creative writing to become a writer-turned-independent-publisher. Her novels, Little Miss Lovesick, A Very Merry Superhero Wedding, and Unexpected Superhero are currently available on Amazon . The free short story Superhero in Disguise and the new short story Welcome to Loon Lake are available wherever ebooks are sold. You can find out about her courses on self-publishing, marketing, and time management for writers at her website Writer Entrepreneur Guides.
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