Tag: Marketing

JANAURY RECAP

Happy New Year…Bonne Année…

Let’s get right into it. It’s that time of year when people make a lot of empty promises to themselves in the form of resolutions. Then they berate themselves when they come up short around the three month mark. The other thing they do in January is recap.

I refuse to allow myself to feel guilty about not completing all of my goals. I take pleasure in the unexpected things that occurred.

So what did I set out to do last year?
Get my letters -Didn’t happen
Triple my income – Didn’t happen. In fact, I finished the year less than 2021
Triple my mailing list – Didn’t happen. I gained about a 600, taking my list to 4000. However, not all of them want to receive email.
Master Facebook Ads – This is one of those ongoing things because Facebook or Meta is always changing. I did learn that I need to upscale for better results.
Update covers – Still working on this one.
Learn how to write a sellable blurb – I’m going to take the easy way out and farm this out. I found a service I like. I’ll still work on getting better, but I’ve learned it’s okay to ask for help
Use Ingram Spark – I loaded one book.
Direct Distribution – Still loading books. Last month I set up my first ebook direct sale from website and Book Funnel.
Increase BookBub US followers to 1000 – I’m 400+ away from my magic number.
Increase my prices -Did this.
Release Three books – Did this. In fact, I also participated in two anthologies and started one of my books for 2023.

I came up short a few times, but I also did some things not on the list I’m proud of.
My first Google sale
My first Eden Books sale
Wrote my first rom con for an anthology for February
Increased the followers on my Facebook passion page.
(I’m shocked about this it’s at 2800+ followers in less than a year)
Wrote my biggest book, so far (107k words)
Started creating large print books
Hired a PA and she’s got me on a regular email schedule
Wrote 300k+ words
Completed NANO
I had one BookBub Featured Deal
(It landed me in the 100 free in the Amazon store. (This was huge.))

So what’s on tap for this year? Everything I didn’t do last year. SMILE. I’m serious. I put those things on my goal list because I had every intention of getting them done. I could easily blame my lack of goal completion on a lot of things, but I’m not. Although, having COVID and searching for a new editor are very legitimate reasons for a schedule interruption. Truth is, I could have put forth a little more effort, but I didn’t.

I’ve already started working on my list and it’s only the fifth day of the month. I really want to get my mailing list to 10k and my BookBub to 1000 US followers. To do so, I joined about five Book Funnel Newsletter promotions. So far, I’ve gained 110 followers. I’ve also joined a BookSweeps BookBub promotion for February. I tried one of these last year and gained a hundred plus new followers.

To sum up, 2022 may not have been the year I planned, but it was a very good year of firsts. There’s a scripture I like that says your latter days will be better. I’m counting on that to come true in 2023.

See you next month.