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Build A Writing Network With LinkedIn

May 18, 2011 by in category Archives tagged as , , , , , , , , , , , ,

by Jenny Hansen

Everyone is talking about Social Media and I’ve got several friends scratching their heads going, “What does that even MEAN? And why do I need so many DIFFERENT KINDS??”

(Note: Prepare for the CAP-bold-fest, I just downed half a pot of coffee…)

There’s a simple answer to “why so many?” You want to go to where your people are. It’s as simple as that.

Maybe you want to network with dairy farmers or high school kids. It’s a pretty good bet they’re going to be hanging out over on Facebook rather than Twitter. These are two demographics that have proven to be firmly grounded on Facebook. Remember, Facebook is focused on hooking up with the people you already know.

Twitter and LinkedIn are both geared toward hooking up with the people you want to know.

(Like editors and agents…just sayin.’) If you want to BUILD your network, you are simply going to do it faster on Twitter and LinkedIn.

Twitter, according to Social Media expert Kristen Lamb, is like one big cocktail party. You can “walk through” and hear snippets of all kinds of conversation. And, as long as you aren’t creepy about it, you are invited to join in. How cool is that for all us busybodies, er…I mean writers. (slinking to the next paragraph)

LinkedIn is more like attending a big conference – you’ve got people you’re scheduled to meet with, and they know people who know people. (All these conference types are even MORE impressed if you dress nicely and have a creative name badge. In LinkedIn terms that means fill out your profile as fully as you can.)

There are people you might meet at any event or conference that will be important in your career. It’s a really good idea in today’s world to ask these people which platform they’re on so YOU CAN FIND THEM! Better yet, get their email address. You can use it to find them on LinkedIn, Facebook OR Twitter.

If you meet someone who says they’re on Facebook and they are your dream editor, make tracks to hook up with them over there. Ditto to Twitter and LinkedIn. It is always a good idea to follow up quickly so there’s hope that they still remember that you sat in the row in front of them during the Dean Koontz event at the Romantic Times Convention.

Note: Bob Mayer and the team at Who Dares Wins Publishing are offering some really good workshops in May and June about how to really get the most out of a conference, and how a writer can market. They sound awesome, but I’ve already decided to learn how to write about sex in May from our own Louisa Bacio.

Why LinkedIn?

I could give you the corporate version: LinkedIn is a very easy passive way to build your social network with individuals that you might already know, as well as those you meet in the course of your networking events.

Bleck, bleck, bleck.

Even though it’s true, it’s bland and doesn’t cover the real magic: Through LinkedIn’s Status Updates, Reading Lists, Groups and the amazing Answer feature, you will have the opportunity to be a solution provider.

Now THAT’S sexy. Every opportunity you get to be a solution provider is golden.

Every time a writer is offered a free, easy chance to establish themselves as an expert in any given field, in my humble opinion, they need to RUN to take advantage of this. LinkedIn gives you the chance to both ask questions and provide answers, and look stellar in the process.

Click here to find out more about LinkedIn Answers.

In LinkedIn you can have your entire writing resume on display, along with recommendations of your work, even as you network and build your platform.

LinkedIn can be a Traffic Firehose

Check out this Chart of the Day from a Business Insider article that was published earlier this month. That’s some impressive stuff. LinkedIn is adding features all the time that are targeted at driving traffic. Like every other social media company, they want to be your platform of choice.

(Are you salivating yet? This is BIG.)

Getting started

  1. Go to http://www.linkin.com/
  2. Choose your LinkedIn account type

Note: Anyone can sign up for a free Basic LinkedIn account. Free accounts allow you to invite available connections, manage your own profile, join Groups and sign up for LinkedIn events.

Free accounts do not allow you to send InMails (which let you send mail to anyone whether you are connected or not), see all LinkedIn contacts or organize your contacts beyond a basic name listing.

For the LinkedIn users that want to use the application more fully or for targeted tasks like job recruiting, there are several other business options available for a monthly charge.

How to add connections

You can allow LinkedIn to check your existing address books for your current email addresses or enter your contacts manually. It is easiest to allow LinkedIn to comb through your current address books for your various email applications (Gmail, AOL, etc). You will get a list of the people you know who are already using LinkedIn and can invite them to connect with you.

Note: If you don’t want to do this when you begin, you can return later to the Import Contacts option, which is located inside the People You May

Know area (it’s always available in the upper right corner of your LinkedIn home page).

What do you do once you’re connected?

  • Listen
    Listening in LinkedIn means watching the Status Updates that show on your home page each day and commenting on them. Particularly if you are in the market for an editor, agent, or new job, these updates are a treasure trove of conversation openers.
  • Read
    In LinkedIn, there is an application to discuss and recommend what you are reading. When you use this application, it will update your home page. People will comment, and you can do the same on the books they recommend. Part of why we love books is BECAUSE they are so easy to bond over.
  • Browse
    Be sure to look around in LinkedIn. You’ll come across the greatest stuff just poking around. Explore the LinkedIn toolbar at the top of the page to see your Connections, Update your profile, or look for Jobs. Incidentally, all the recruiters I know say they find the best talent through LinkedIn. I found my current job through LinkedIn, as a matter of fact.
  • Find Groups that have other people with the same interests as you.
    Some people take an opposite track and join Groups with members that have knowledge that you WANT. On the right hand side of the LinkedIn toolbar, there is a search that defaults to “People.” Hit the drop-down and choose Groups. Type in your interest, whether it is writing, parenting or gardening. Trust me, you will find cool groups.

Other helpful tips:

  • All the usual rules of social media apply – excessive marketing, stalking and lying are not appropriate. (Yes, I know it’s your resume – you STILL have to be honest.)
  • You do not have to be introduced to anyone you are in a Group with.That means that you can request connection with ANYONE in any group you belong to. Read above…I’m not encouraging anyone to get their weird stalky vibe on, but this is the perfect chance to go where your target audience is and rub elbows with them. I’ve met amazing people this way.
  • Browse the People You May Know section on the right side of your screen every few weeks. New people show up in there based on things like who has joined LinkedIn or which searches you’ve run. I nearly always find someone I’d been wishing to have as a connection.

There are a gajillion things I’d like to tell you about the program but Goal One is to get you signed up if you’re interested and give you time to get comfortable. You can also feel free to ask questions about the program in the comments below.

If you need more help to get set up, here is a link that gives great step-by-step instructions. 🙂

In the meantime, how many of you are on LinkedIn already? Do you like or dislike it? What do you love-love-love or hate-hate-hate about the platform?

Take care,
Jenny

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e-maginings: Internet Filter Bubbles & MBI’s

May 17, 2011 by in category Archives tagged as , , , ,

I haven’t posted here in a while, but yesterday I happened to discover two very interesting TED conference videos.

The first is Eli Paliser on “internet filter bubbles”, an unintended consequence of the personalization of the web. It should be of interest to all of us who use the web for research.


http://www.ted.com/talks/eli_pariser_beware_online_filter_bubbles.html

And Dr. Deborah Rhodes talk on mammography is of importance to all women, regardless of age:


http://www.ted.com/talks/deborah_rhodes.html

What have you discovered lately?

Linda Mac
blog: http://flightsafancy.blogspot.com/

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Oh Heck! Where Have all the Booksellers Gone?

May 15, 2011 by in category Archives tagged as , , ,


I just read a book improbably titled The Guernsey Literary and Potato Peel Pie Society. I say improbable because my editors always advised that less is more when it comes to titles. Readers, after all, only give you seconds to catch their interest. It took me longer than that to sound out all the syllables in the aforementioned book. But all the seconds in the world would not have convinced me to read this except that it was recommended by an extraordinary person: a bookseller.

Which brings me to the lament the day and it goes like this: I miss real, true, dedicated booksellers like Mr. Bruce Raterink, Barnes & Noble, Virginia. He knows exactly what I like to read and what I write (contemporary thrillers and mystery, true crime) but he also instinctively knows how to broaden my reading horizons. Considering I live in Los Angeles and he lives on the east coast his talent goes beyond gift to pure wizardry.

The Guernsey Literary and Potato Peel Pie Society, written with great verve, exquisite sensitivity and deceptive gentility, is set in a time of great sorrow, distress and courage – Europe’s recovery after World War II. Juliette, the heroine, is a writer and the cast of characters are all readers (of sorts). A bookseller is early engaged to attempt to find a book in the ruin that is England. The intersection of my normal read and this book pivoted on excellent characterization and astounding pacing.

But it was Juliette’s praise of booksellers – selfless people willing to endure long hours and no pay simply for the love of books and their readers – that gave me pause. Booksellers have played an intimate role in my professional and personal growth and I fear I have met the last of them.

Over twenty years ago Michelle Thorne enticed me to do book signing at her independent store. Unlike my first cool and corporate experience, signing at Bearly Used (and new) Books was like a riotous party at the Mad Hatter’s table – always joyous. My books were piled in an optimistic pyramid as if Michelle knew they would sell by the bushel. There were cookies, praise, decorations, readings. Michelle was a social director, best friend, stern mom and cheerleader wrapped into one. She made me confident about writing when I was anything but.

Robin Elder was a beautiful red-haired woman who moved gracefully through her store lined with English mysteries, intrigues and thrillers and a select few American authors. I was thrilled to find my books on the shelves of her bookstore/tearoom. Having just moved, finding Robin made me feel as if I was home. But what I remember most is that she embraced my youngest, my curious little boy who preferred books to soccer in a new neighborhood that didn’t have much use for the athletically challenged. For over a year, before she was forced to shut her doors, she discussed books with him and allowed him to read as long as he wished, settled on a small window seat, kept company by her cat. He is now a playwright. His ability to write may be somewhat genetic, but his love of a good story was nurtured within the walls of a small store stuffed with unique books and overseen by a perpetually thoughtful bookseller to whom words meant the world.

Corki Brucellas, the energetic corporate angel who launched my last five books at my local Borders was a literary earth mother who believed each novel was a special delivery. She could discuss individual author’s strengths and weaknesses. Knowing how fragile a writer’s ego could be, she never voiced the later. Now my local Borders is closed. Corki will always be a friend but it is sad she will not be a bookseller any longer.

Of all the booksellers who have helped me, nurtured me, celebrated with me, it is only Bruce who continues to ply the trade. The others have moved on to other things, their small stores unable to turn a profit for their wonderful owners, the corporate stores failing to recognize how vital the roll of a true bookseller – not a clerk – is. And, yes, in this age of internet, IM and Twitter, good reads are recommended by people I’ve never met, my books are reviewed and criticized but there are few left who will look a reader in the eye, pluck my book from a shelf, press it into someone’s hand and say “I have read this; you will love it”.

In my own backyard there is no one left who will call me by name when I walk into their store, I will no longer sign my name on the flyleaf of my book, I will not sit beside a pyramid-stack of real paper in anticipation of meeting people and being cheered on by the bookseller.

Oh heck, I miss them. They will never be back because a good bookseller is inefficient and unprofitable. A good bookseller takes too much time to read, to understand, to seek, to find, to chat, to listen to author and reader alike. I am happy that at least one of them is still standing. He makes me lists of books to read and bucks me up when the writing is slow. He picks out passages of my work that he believes are particularly inspired which makes me work all the harder. Because he is there, I write and I read and I am better at both. Lucky me to know him and others like him and lucky Virginians to still have Bruce to press a book in their hands and say “I loved this, so will you”.

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Contest Judge Tells All

May 14, 2011 by in category Archives tagged as , ,

by Charlotte Carter

Throughout the year, I judge quite a few entries in unpublished writing contests. I’m thrilled when I find a really well written entry. I’ve been known – at least once – to give a perfect score. I’ve even referred one entrant to my agent.

But I dread finding mistakes that drive the score down. Hoping to help others learn what NOT to do, here are a few examples.

One author wrote wonderful, creative, original metaphors. They were great! Except there were too many, sometimes three on a page. I got a bad case of metaphor-itis and had to lower the score.

Actions cannot happen simultaneously. Try to picture what this character is doing: She stood and carried the baby as she followed the doctor down the hall. You cannot stand and carry and follow all at once. These actions should be in sequence. Standing, she lifted the baby into her arms and followed the doctor.

One author had clearly been told to use the 5 senses. Excellent idea. But not all in one paragraph and then totally forgotten throughout the rest of the manuscript. Weave the 5 senses into every scene so the reader shares the same experiences as the characters.

Dialogue is good. Dialogue by itself is not enough to tell an emotional story. It’s talking heads.

Read your entry carefully, slowly, aloud, or have someone else do it for you. Silly mistakes and typos can cost you points.

Commas are your friends. Or rather, properly used commas make your sentences understandable. Leave them out and the reader, or judge, has to continually backtrack. Commas used willy-nilly are just as confusing. Don’t guess. Get someone to help you.

You do not fool a judge by not starting a new page for a new chapter. We know you’re trying to squeeze every word into the limited number of pages that you are allowed. It doesn’t help.

Your synopsis, no matter how short, has to include the ending. Don’t make the judge — or an editor — guess how the story is going to come out.

Books that leave you smiling
from Love Inspired
Big Sky Reunion, available now
Big Sky Family, 11/2011
http://www.charlottecarter.com/

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STAR GAZING AT SARDI’S

May 13, 2011 by in category Archives

by Bobbie Cimo

For a brief period of my youth I lived on Long Island, New York. It was quaint, quiet and pretty dull, even for a girl raised in Birmingham, Alabama. Also, a far cry from the bright lights, glamour and excitement of the big city. But once in a while, on a Saturday, my sister would take me on an outing to Manhattan, where we would do a little shopping, catch a Broadway matinee, have an early dinner and then go star gazing outside of Sardi’s Restaurant.

Sardi’s, located in New York City’s theatrical district, was the pre-and-post theater
hang-out for all the Broadway stars. This toast of Broadway, as it was sometimes referred to, was also known for the hundreds of celebrity caricatures that adorned it’s walls–much like the West Coast’s Brown Derby.

It was just by chance, while wandering in front of Sardi’s, that we became junior stalkers–we didn’t mean to, we just kind of fell in with the wrong crowd–literally. Well, actually, it turned out to be the right crowd, as far as we were concerned.

It all happened very innocently when we found ourselves being blocked by a small group of people, gathered in front of the famed restaurant. We couldn’t figure out what they were all doing there, when suddenly the crowd grew excited and a flurry of flashing lights went off. It didn’t take us long to realize the hullabaloo wasn’t for us, but for some famous personality emerging from the restaurant.

Most of the Broadway stars coming in or out of the eatery appreciated the admiration and would stop to sign Playbills (programs) for their fans. And sometimes, on a good night, we even got to see a few, genuine movie stars, walking down the street. Like the time Paul Newman walked briskly past everyone, trying to avoid the crowd.

In my determination to keep up with him, I found myself walking backwards, so I could keep facing him as he walked down the block. He wasn’t very tall, but what he lacked in height was more than made up for by his illuminating blue eyes. Both he and his eyes held up to their much publicized reputation. Absolutely gorgeous. When I asked him for his autograph, he responded with what I later found out was his standard answer to the public, “Sorry, I don’t give out autographs.”

In retrospect, I think I could’ve eventually worn him down–if I hadn’t walked out of my shoe and had to stop to retrieve it to put it back on my foot. The last I saw of Paul Newman, he was running down the sidewalks of New York and away from me.

Then there was Lauren Bacall, (the widow of Humphrey Bogart and then wife of actor Jason Robards), who came out of Sardi’s with her arm draped around her young son’s shoulder. When asked for her autograph, she let out a husky laugh and said, “I can’t stop–do you believe it, we’re off to see the Beatles?” Getting a whiff of her breath made me wonder if it was possible to suffer from second-hand intoxication. Giddy and a little tipsy, Lauren scampered away to enjoy her rendezvous with John, Paul, George and Ringo.

On one particular evening, I witnessed the full craziness of the paparazzi, like I‘ve never seen it before. Flashbulbs were flashing fiercely, like lightning in a thunderstorm, as the media elbowed their way through the crowd and towards their latest prey. I remember a lot of pushing and shoving between the reporters, photographers, and the fans–all sharing the same common goal of getting as close to the person as they could, who was being escorted by two bulky bodyguards to an awaiting limousine. Curious to see what was causing all of the brouhaha, I somehow managed to do what few were able to do. I got between the press, the fans and the bodyguards and found myself standing next to Elizabeth Taylor. I was so close to her, if I wanted to, I could reach out and touch her. But I didn’t. Knowing the moment wasn’t going to last forever, I tried taking in as much inventory on her as I could.

Mostly, I was surprised at how tiny she was compared to the larger than life persona that she projected on the big screen. And I couldn’t help but wonder if she had intentionally worn purple that night to show off her violet eyes. But it was too dark out to tell the exact color of her eyes, or if they really were violet, as rumored. When I felt the commotion become too much for me, I purposely stepped back, as her bodyguards swept her towards the limo and the crowd who acted like a swarm of bees, surrounded her, and then followed her to her car.

As for Richard Burton, he was a few feet behind me, being detained by several adoring fans, asking for his autograph. Because it seemed a lot calmer and definitely safer than the mob scene that I had just escaped from, I decided to get a closer look at the Welsh born star, who had gained most of his notoriety because of his notorious love affair with the well known Miss Taylor.

Yes, he was tall and fairly well built. But his face was covered with pockmarks and the glow to his skin seemed to come from a sunlamp. His hair, a tawny-gold, was tousled and his blue eyes, although kind, were a much paler shade than Paul Newman’s. But once he spoke, his resonant voice brought out his European charm and all imperfections were forgotten. When he stopped to shake my hand and looked me in the eyes, I suddenly found myself being mesmerized by the man who stole Elizabeth Taylor away from Eddie Fisher. And it became perfectly clear to me how this ruggedly handsome actor, with what seemed like raw sex appeal, had managed to steal Elizabeth Taylor’s heart, not only once, but twice–and perhaps even kept it, until her death.

I don’t know if after all these years, Sardi’s still holds the same popularity as it once had. But if you’re ever in New York, you might want to venture over to this iconic restaurant and hang around for a few moments. You never know, you might get lucky and see someone famous walking in front of you.

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