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Week 1: How to Sell Books by the Truckload on Amazon
Amazon is a great place to sell books, but most authors don’t realize that Amazon has an internal sales machine that will actually help you market your book, for free, if you trigger it? It’s called their internal algorithm and, not that dissimilar from ranking on Google, once Amazon’s algorithm kicks in, you could see a boatload of free promotion come your way from Amazon. Here’s what the session will cover:
Week 2: Super Fans & Street Teams- The Secrets to Selling More Books
At the end of the day, for all of the marketing we do, for all of the Tweeting, Facebook-ing, and blogging we really just want to know if it’s paying off. Does any of this sell books?
Have you ever asked yourself:
You will learn how to:
Her company is one of the leaders in the publishing industry and has developed some of the most innovative Social Media/Internet book marketing campaigns. She is the author of eighteen books, including How to Sell Your Books by the Truckload on Amazon, 5 Minute Book Marketing, and Red Hot Internet Publicity, which has been called the “leading guide to everything Internet.”
AME has had dozens of books top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal.
This is a 2-week online course that uses email and Groups.io. The class is open to anyone wishing to participate. The cost is $15.00 per person or, if you are a member of OCCRWA, $10.00 per person.
To sign up or for more information, go to the class page at the OCC/RWA website: http://occrwa.org/classes/online-class-four/.
Linda McLaughlin
OCC/RWA Online Class Coordinator
Stir the pot; in this case the plot, and you’ll see how alike writing and cooking can be.
Whether you’re writing a novella, (fast food), a novel, (a five-course dinner), or a short story, (preparing a snack), the success of your preparation depends upon mastering the tools of the trade.
Need to perfect a paragraph? Slice and dice to shorten sentences and speed the action.
Introduce suspense? Use a rolling boil.
Brown and simmer to smooth and lengthen a passage and to bring your reader’s heart rate back in rhythm.
Determine your pacing by flash-freezing, nuking in a microwave, or constantly stirring with a long wooden spoon.
Remember that your protagonist has to suffer, so turn up the heat and roast them or slow cook them.
Dealing with your villain offers the most options. Fry them, stew them in their own juice, lay them out with a rolling-pin, grill them or mash them. Alternately, you can prolong their just desserts in an all-day crock pot.
Bake or fricassee, it’s your choice. Just make sure you serve up a delectable morsel each time that will keep your guests coming back for more.
So next time you sit down to write, think about what your readers like and ask, “Can I take your order?”
See you next time on August 22nd.
Jina Bacarr discovered early on that she inherited the gift of the gab from her large Irish family when she penned a story about a princess who ran away to Paris with her pet turtle Lulu. She was twelve. She grew up listening to their wild, outlandish tales, and it was those early years of storytelling that led to her love of history and traveling.
She enjoys writing to classical music with a hot cup of java by her side. She adores dark chocolate truffles, vintage anything, the smell of bread baking and rainy days in museums. She has always loved walking through history—from Pompeii to Verdun to Old Paris.
The voices of the past speak to her through carriages with cracked leather seats, stiff ivory-colored crinolines, and worn satin slippers. She has always wondered what it was like to walk in those slippers when they were new.
I want to paint my front door red, or peacock-blue or maybe even black. I want to hang a swing in the middle of my office. Not one of those old, boring, wicker egg-shaped deals. I want a swing with a wide wooden seat that’s painted Tangerine Tango Orange. Oh, and the swing has to be suspended on long, thick oatmeal colored macramé ropes that are soft to the touch. Of course, my swing must be hung in a fashion that allows me ample room to pump my long legs so I can stretch my toes up towards my ceiling. And speaking of ceilings, I also want to add a skylight or two to my office, so I can see the stars while I’m enjoying my evening swing.
While I’m heading through my list of wants, I want to create the perfect fashion line that will of course be featured in the next Vogue Magazine and worn by Oprah, Emma and Reese. I wish to build a massive teak table for my office that’s big enough for me to lay out yards of fabric and tons of books I’ve yet to read by authors I’ve never heard of. I want to speak three more languages, be known as an expert on healing crystals and travel to Australia.
For a woman in her sixties I still have a lot of wants, desires and dreams. But my front door will probably remain white, my office is too small for a large table, let alone a swing. And since there is a second story comfortably resting on top of my home office – the sky lights are out. I’m creative and I do sew, but not well enough to ever be featured as a designer in any magazine. I speak English and a bit of Spanish, know a smidgen about healing crystals and have never been to Australia.
So how do I not despair and continue to power through my life with such a big list of unfulfilled dreams? I imagine, envision, research, fantasize, visualize and then… I write. In short, I give life to my dreams when I tell my stories.
When I write, I control my whole world. I have the power to bring life to any desire, curiosity or interest I might have. My characters can be fashion designers, carpenters or creative entrepreneurs. They can be rich, curious, beautiful, provocative, engaging, powerful, sarcastic, brilliant, silly or any other quality I might wish to paint them with. I’m not confined by financial restrictions, time, geography, ability, language, knowledge or skills. All of these can be addressed with a some hard-core research and quick run of my fingers across my computer keyboard. My only limitations are those created within my mind.
That’s one of the reasons why writing sometimes makes me feel giddy with power. I can do or be anything through the manipulation of words. I can paint my front door any color, have my own swing, become a famous fashion icon or anyone else that my imagination so desires. Rather than growing frustrated with my earthly limitations, I simply find the words to experience my desires through the stories I write. Even if I can’t actually physically have it all, I can imagine what it would be like.
I love to pick out something that seems totally unattainable and bring it to fruition through the plot, setting and characters who live in my stories. And since I write about the paranormal world, I have even greater freedom to pretend.
It’s all rather magical and I love it.
GIFTS
Now and again I’ll read a book where the author’s voice is so compelling, their world building so powerful it’s like an alien abduction, a zombie infusion, a body snatching. I’ll catch myself channeling that author—at least for a time. So right now I am firmly in the mad, irreverent, outlandishly silly yet uplifting world of Carpet Diem (Jason Lee Anderson). I’ve been sucked into the Neil Gaiman vortex of crazed angels and demons and us poor mortals made to dance to their warped tune.
I live in the Rio Grand river valley. We’re crosshatched with acequias, the irrigation canals that bring river water to the surrounding fields. Every morning I walk my dog early — best to beat the heat — along the canal banks. We take the same route each day because there is whole action packed world there and I like to keep up with events.
Come spring the Rio Grande is let to run in the canals and the wildlife — being very smart wildlife — flock to it. The canal banks are covered in the ubiquitous NM dust, which is fine and dry and holds tracks beautifully. There are always signs of skunks, raccoons, pheasants and ducks, the occasional stray dog, muskrats and snakes. The large, imperious bullfrog doesn’t leave any tracks but I sometimes hear his throaty voice and once I saw him sitting above the culvert surveying his grounds. He’s huge and handsome and his head is the most brilliant emerald green. Definitely a King.
In May newly wed mallards showed up and made their nest in King’s culvert. I did my best to keep Lizzy from their nesting spot and it mostly worked, but you know how boarder collies are — very bossy and she insists on letting this pair know she knows they’re there. Reg and Sybil Mallard have learned to ignore Miss Lizzy. I knew we’d see ducklings eventually but I began to despair of that when it became clear a while ago that a skunk had chosen that spot for a den. Guess it’s prime real estate but I can’t imagine the Mallard’s laying their eggs next to a skunk, never mind the telltale aroma.
This morning I see seven ducklings emerge from the culvert’s edge to waddle self-consciously up onto the road. I grabbed Lizzy’s collar before she could give chase and the sound startled the fuzzy adolescents. They paused for a second, flapping their untried wings like flustered church ladies clasping their pearls, then made a bee line across the road and back down to the water. At my feet I see the tracks of two raccoons circling the trail of a muskrat and the patter of tiny skunk feet weaving in and out among them. The pencil like trail of a snake circles all that frantic motion and the distinct webbed feet of the mallard’s tracks the parameter. Standing back I see the paw prints of an inordinately large dog pacing to and fro. Clearly there was some raucous action last night.
I am puzzled. Since when does a bullfrog share territory with a skunk, not to mention a skunk is not a duck’s natural neighbor? Raccoons do not ordinarily do-si-do with muskrats, snakes or skunks and what kind of dog has paws that big? With the voice of that story still singing in my head I suddenly understand. King bullfrog is the enchanted form of that legendary singer no one has sighted for years. The rest is obvious.
Reg and Sybil are angels (or demons; it’s sometimes hard to tell in the genre-bending universe of Gaiman-esque world building) sent to protect the King’s divine pearl guitar pic. The skunk is their warrior, the muskrat and snake their scouts, the raccoons are the troops none can sneak past. The big dog (wolf?) is an unscrupulous but soundly thwarted thief. The pic must remain where it is or every impersonator would fail and the legend would die. Some things must remain sacred.
Lizzy and I go home, satisfied that all can be made right with the world. It’s like a spell. Every good book gifts the reader a great escape, and some give the gift that keeps on giving — for a while at least.
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More info →A Slice of Orange is an affiliate with some of the booksellers listed on this website, including Barnes & Nobel, Books A Million, iBooks, Kobo, and Smashwords. This means A Slice of Orange may earn a small advertising fee from sales made through the links used on this website. There are reminders of these affiliate links on the pages for individual books.
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