Los Angeles Times Festival of Books
April 6, 2016 by Linda O. Johnston in category Events, Pets, Romance & Lots of Suspense by Linda O. Johnston, Reading tagged as Linda O. Johnston, Mystery Writers of America, RWA, The Los Angeles Times Festival of Books
by Linda O. Johnston
Sorry to say that, once again, I’ll be missing this month’s OCC meeting. The Los Angeles Times Festival of Books is the same weekend, and I’m doing things there both days.
Of course they’re predicting rain, maybe even thunderstorms, for both Saturday and Sunday. During almost any other time I’d be thrilled about that. Not next weekend, though.
I’ve been attending the LATFOB for many years, starting when it was held at the UCLA campus. Now it is at USC, which in some ways is more convenient for me since I can take the Metro there rather than drive.
There are a lot of interesting-sounding speakers and panels this year, although I probably won’t hear any of them. I’ll be busy signing at a couple of booths for mystery writers, helping to staff the booth promoting the Mystery Writers of America, and volunteering at the romance writers’ booth. It’s always fun to walk around and see what else is going on, too. And buy a few books? Why not!
I always think it’s fun to attend any kind of book event, and the LATFOB is always huge and enjoyable. I’m sure it will be this year, too–depending on the amount and timing of any rain.
And as an author, I find it very helpful and productive to attend these kinds of events and meet potential readers and other authors. How about you?
I hope the OCC meeting goes great–and I hope to get there again soon. And in the meantime, even if you attend OCC this weekend, you can always head up to the USC campus on Sunday to check out the LATFOB.
0 0 Read more12 Titles in 12 Months [Part Two]
April 5, 2016 by Tracy Reed in category Pink Pad by Tracy Reed tagged as Edgy Christian Fiction, Tracy Reed
First of all, Happy Birthday to me.
It’s time for an update into my fun challenge, 12 TITLES IN 12 MONTHS. I think now that I am entering the second quarter of this challenge, people don’t think I’m insane or nuts after all.
[Writer Tip: Never discard good chapters that don’t work. Just because they don’t work with that book, doesn’t mean they are good. (Thanks Kitty Bucholtz for the ides.) Keep them and use them, re-work them and use as a short story, novelette or novella. Make them perma free. This way you’ll always have a freebie you can use to gain readers. That’s what I did with the discarded chapters from “What My Friends Don’t Know.†Those six chapters became a free prequel.]
I went to work on those drafts, but nothing worked. I thought if I re-read them, they would get my juices flowing. Nothing. Then I got a revelation. I had rewritten book two in The Alex series and remembered there was this great part I omitted because it was too long. I went digging through my old drafts and found it, but it didn’t work as a stand alone story, not like the chapters from book one. However, when I read them, they gave birth to an idea. Around the same time, I had this great two lines replaying in my mind, but when I tried to turn them into a story, nothing clicked. Let me take that back. I wrote about eight hundred words and trashed them. It was too difficult and felt forced. But when I took those two lines and mixed them with my other idea, it clicked. YES! I had my story.
When I started this challenge, I had it in my mind to do three full-length novels, one poetry book, about six novellas, a boxset and one short story. I had been asked to contribute a short story to a boxset, but I had to back out. If things had worked out, that would have been my one short story. Now I was short a title.
I revisited my production schedule and without thinking added another novella. I think at that moment my writer conscious went into shock. I did little research on story lengths. Let me clarify something. I like seeing my work in print. I knew from having done a few things with Createspace, there’s a page minimum for a print project. So I discovered that if I got creative with my formatting, I could have a nice little print book. Voila! I went back to my production schedule and changed some of those novellas to short stories. But a really cool thing happened, as I started writing, they words flowed and my cute little short stories turned into novelettes. YEAH! So now, my production schedule doesn’t look as daunting. It’s a nice mix of novelettes, novellas and full-length novels. So far, I haven’t written a short story per se, but I still have three titles that have yet to be born.
A cool thing about this challenge is that I get to experiment with genres. I have always wanted to try writing a RomCom [Romantic Comedy] or something with a little snarky humor. I got a little nervous about my RomCom, when I had my mother read it and a few pages in she said, “I don’t get it.†I was offended, because I thought it was funny. I immediately took it as criticism instead of what it really was, the truth. So I went back to the drawing board and rewrote the beginning. I have to admit I like it better. Is it funny? I think it is, but only time and readers with verify that fact. Hey, worse case scenario, it’s not funny and I learn from my mistake. Best case scenario, it turns out to be funny and possibly the beginning of a new series. I hope it’s well received because I have an idea about what happened next.
Here’s a sneak at the second quarter releases:
Title: INTENTIONAL CURSE
Length: Novella
Status: Completed
Release Date: April or May
I haven’t decided if I’m going to release this one in April or May. This novella is in response to requests from readers wanting know what happened to Kyla’s lover Eric. Instead of telling the story of what happened to him, I thought it would be more interesting to tell you how he met his wife and his mistress.
Sales Outlets: eBook – KDP Select *
Print – Amazon, Createspace, B&N and my website
Marketing Campaign: Posting on my blog and social media outlets [Facebook, Tumblr, Twitter, Instagram and Pinterest], blast to my mailing list, GoodReads Giveaway and a possibly a Cover Release Blast tour. And miscellaneous blogs.
Title: THE FIX UP
Length: Novelette
Status: Completed
Release Date: April or May
I haven’t decided if I’m going to release this one in April or May. This little story happened during my writing block. It’s also my first attempt at a RomCom [Romantic Comedy]. I like the characters and hope this does well, because I see a second and possibly third tome with this group…especially the Nana character.
Sales Outlets: eBook – KDP Select *
Print – Amazon, Createspace, B&N and my website
Marketing Campaign: Posting on my blog and social media outlets [Facebook, Tumblr, Twitter, Instagram and Pinterest], blast to my mailing list, GoodReads Giveaway and a possibly a Cover Release Blast tour. And miscellaneous blogs.
Title: THE FLING
Length: Novelette
Status: Almost Complete
Release Date: June or July I haven’t decided if I’m going to release this one in June or July. Because the second book in The Alex Series has a wedding and June is a big wedding season. It might be best to market based around that season. This story is the result of two ideas. The deleted pages from The Alex Chronicles Book Two and those two lines I mentioned earlier. I really should have titled it “The Rollercoaster.†This story is started out one way and then made a dip and then did a wrap around. Because I’m a Pantser, I not quite sure where it’s going to end. I hope it ends where I want it to. If it doesn’t, then I’ll take that ending and use it for another story. However, I’m not sure about the title.
Sales Outlets: eBook – KDP Select *
Print – Amazon, Createspace, B&N and my website
Marketing Campaign: Posting on my blog and social media outlets [Facebook, Tumblr, Twitter, Instagram, and Pinterest], blast to my mailing list, GoodReads Giveaway and a possibly a Cover Release Blast tour. And miscellaneous blogs.
On a side note, I love my covers. I’ve been taking a marketing course for my other business and keeping the word “Branding†at the forefront of my creative mind. Which can be both a blessing and a challenge. Because I want to be known as a writer of Steamy Christian Fiction, it means I have to always be cognizant of my brand or style. I want to push the envelope while not crossing the line. For me, that means every project I do has to fall in line with the look I’ve established.
I’m sure you noticed the asterisk [*] next to Sales Outlets. Let me explain. This is a huge undertaking. With that said, I didn’t plan the marketing, in detail. I planned the concept, but forgot to plan the marketing. Originally, I was going to make all of the titles available in every outlet. Problem with that is also what led me to do this, no one knew me and I have a small readership. When I started this, I had about 114 people on my reader list. So there really wasn’t a need to do a pre-order. Although I did offer pre-order with my January release. I got less than 10. Hey, it’s better than nothing. From that I learned, it was best to wait until I had a better readership before offering another pre-order.
But I did test out something I had been hearing. It’s sort of like that line from Field of Dreams, “If you build it, they’ll come.†[Writer Tip: If you write it, they’ll buy it…hopefully.] I had been reading on a lot blogs and podcasts that even if you do minimal marketing, and have a nice sized inventory, not only is it possible for you to make some sales, it could also produce sales with your other books. [The other reason or main reason I’m doing this challenge, I wanted to build up my inventory. More inventory equals more sales.]
Last week, I released The Good Girl Part Deux. I was in a hurry to get the book up by the end of the month and forgot to book an ad. However, I had just participated in the Romance Readers SPRING FLING Massive Ebook Giveaway. This event generated a lot of free downloads of my perma free book, The Alex Chronicles: Girlfriends & Secrets sending me to the #2 spot in one of my categories. It also produced a huge boost to my mailing list. So once The Good Girl Part Deux, was live, I sent an email to everyone on my mailing list thanking them for taking this writing journey with me. [Thanks for the email idea DeAnna Cameron]. Then I sent another email to my email list as well as a post to my blog list, offering them first dibs at The Good Girl Part Deux. Not only did those two things produced decent first day sales for GGPart Deux, it also produced sales for my other ebooks.
So for the duration of this project, I’ve elected to put all the titles in KDP Select. Towards the end of the year, I’ll figure out a more detailed marketing strategy for the following year. Unless of course, this one proves to be the best route for me.
As for how the writing is going? I am three titles away from having every month covered. Praise God!!! Every morning in my prayer time, I thank God for the words, because I really haven’t got a clue what those last three stories are going to be.
I’ll check in with you next month with my progress.
Wanna Blab? by Kitty Bucholtz
March 9, 2016 by Kitty Bucholtz in category It's Worth It by Kitty Bucholtz tagged as Author Interview, Blab, It's Worth It, Kitty Bucholtz
Have you heard of Blab? Chances are you haven’t yet. It’s a fairly new social media video platform that is still in beta, but there are thousands of people using it already.
The idea is that you can do a live video chat with up to four people in video boxes (unlike Periscope, which only allows one camera, the one on your phone). It sometimes reminds me of the old TV game show Hollywood Squares. You can allow people to leave the video box and let someone else come in to change up the conversation, or you can “lock the chair” so that only the people you want to be on video are allowed.
You can schedule a blab in advance or you can hop on and start talking. You can even choose to record a blab, but you can’t pre-record it to make it available at a certain time. Like YouTube, anyone in the world can go find your recording (if you recorded it) on the site and watch it at any time, and anyone in the world can watch your live blab.
There’s even a chat box so people watching can contribute to the conversation. Viewers can also click on the hands icon at the bottom of each video square to “give props” to that speaker (like the hearts in Periscope give love). It’s connected to Twitter so you can log in with your Twitter ID, tweet about your blab while you’re doing it, and you can get more followers from inside Blab and send them a message that you’re now live.
The frosting on the cake? It’s easy!
Go to Blab to check it out. You’ll see dozens of people chatting live at any given time. The search bar isn’t the greatest, but you can search for people or recordings, and you can follow people so you’ll be informed when they’re live.
YA author Elena Dillon and I started a new live Blab show last month called Elena and Kitty Blabbing About Books. (Come “follow” us!) We’d been thinking about doing a podcast, but there is a real time commitment to making a good podcast. With Blab, we hit the record button, interview our author guest, hit the stop recording button, and in less than an hour Blab sends us a link to the recording to download to our computer and upload to our blog and/or YouTube channel. We also send the link to the author we interviewed so they can upload it to their sites as well.
We’ve done four episodes already, interviewing Tracy Reed, Alina K. Field, Debbie Decker, and Tracy Lydia Garner. Tonight’s guest is romantic suspense author Beth Yarnell. Click Beth’s name at 7pm Pacific time to watch the show!
Elena and Kitty Blabbing About Books is a weekly show interviewing a new author every Wednesday from 7pm to 8pm Pacific time. If you’re a published author and would like to know more about being interviewed on our show, please email us at blababoutbooks AT gmail DOT com.
And if you read fiction and like to hear authors talk about their books, join us each week! It’s lots of fun and you may find a new author to try.
Kitty Bucholtz decided to combine her undergraduate degree in business, her years of experience in accounting and finance, and her graduate degree in creative writing to become a writer-turned-independent-publisher. Her novels, Little Miss Lovesick, A Very Merry Superhero Wedding, and Unexpected Superhero are currently available on Amazon. The free short story “Superhero in Disguise” and the new short story “Welcome to Loon Lake” are available wherever ebooks are sold. You can find out about her courses on self-publishing, marketing, and time management for writers at her website Writer Entrepreneur Guides.
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A Title a Month…Insane or Brilliant and BookBub Summary
March 7, 2016 by Tracy Reed in category Pink Pad by Tracy Reed tagged as Steamy Christian Fiction, Tracy Reed
I’m doing something that can be considered brilliant or insane. I’m putting a title out a month. When I say it out loud and look at my schedule, my goal sounds like the words of a person who should be locked in a padded room.
Trust me I did think this through, sort of, before I set out to tackle this goal. I’ve heard writers say, they put out 6 titles a year, 12 titles a year 24 titles a year. This intrigued me. It also made me think I wasn’t living up to my writing potential. So I thought, why not give it a try. Let’s be real, it never occurred to me to try 24 titles, for me that really would be insane. A dozen however, seem a doable.
Follow my reasoning. I wanted to beef up my book offerings and push myself. The goal seems a little scary, but if it goes as planned, next year I can cut the goal in half. Or I might want to make this my new normal. Check with me at the end of the and we’ll see.
Like any well thought out plan, there are always a few challenges. But that which doesn’t break me, will only make me stronger and a better writer, I hope. In addition to the writing challenge, I’m experimenting with different forms of marketing. Over the past year, I learned that books are like children, each has it’s own personality and needs to be nurtured differently.
Here goes…
FIRST TITLE: January 2016 Title “WHAT MY FRIENDS DON’T KNOWâ€
Challenge One: I planned my January release two days before my vacation. That was insane. I was trying to pack and prep a book at the same time. I’ll never do that again. However, I got the ebook out on January 19th. To ensure I’d make the January date, I set up a pre-order date. That cause more stress than I imagined. Unfortunately, the print version wasn’t ready and it’s been pushed back to March. But I still made my January Title date.
Marketing Strategy: Blog tour, giveaways with GoodReads, TRS [The Romance Studio], Ads on Booktastik, Love Kissed Books and other blogs and Kitty and Elena’s Blab Podcast
Purchase Outlets: Amazon, iBooks, Draft 2 Digital, Smashwords, Kobo and Createspace, my website and OC Book Fair
Formats: eBook and Print
SECOND TITLE: February 2016 Title “LOVE NOTESâ€
Challenge Two: The challenge with my February release was a matter of setup. I wrote a book of love notes, thus the title, “LOVE NOTES.” So far, these thirty-one notes have been the most difficult thing I’ve written. Who would have thought it’s be that difficult to draft a few words of expression…that’s the sub title. Anyway, I didn’t realize that at some point, I accidentally released the book. I found this out when I went to release it on February 28th. However, it had been pulled because I made some changes to the interior file. So I thought I had made it available for release, when in fact it hadn’t been made “available.” A simple few clicks and it was made available as of February 29th. Weird thing though, it was it was published on January 12th. Go figure. In my mind, it’s birthday is February 29, 2016.
Marketing Strategy: Giveaways with GoodReads, TRS [The Romance Studio]. This one is going to be a real learning experience, because it’s print only. However, I’m going to sell it through my other business.
Purchase Outlets: Amazon, Createspace and The Pin kDuchess, my website and OC Book Fair
Formats: Print
THIRD TITLE: March 2016 Title “THE GOOD GIRL PART DEUX”
This brings us to Title No. 3, “THE GOOD GIRL PART DEUX”. I wrote this book in about a month. This is the second installment to “THE GOOD GIRL PART ONE”. It’s names Part Deux, because some of the story takes place in Paris. I fondly refer to Part One as my little book that could. This story was part of the “Fling” box set. I’ve talked about this story before. It took me about two weeks to write it. In mind it was going to be a stand alone novella. Instead, the end gave way to a second book. Now I’m wrestling with Part Trois.
Here’s a peak at the cover for THE GOOD GIRL PART DEUX
Marketing Strategy: I don’t know yet.
Purchase Outlets: I’m not sure, because Part One is in KDP Select. I’m not sure if I want to move the series or leave it there. I’ll have a solution by release day.
Formats: eBook and Print
So I invite you to take this journey with me. I’m not foolish enough to ask you to take this challenge with me, because that would be insane.
____________________________________________________________
I mentioned a few months back that I was blessed to receive the holy grail of ads, BOOKBUB.
A little history. My first book GENERATIONAL CURSE was sort of at a stand still in the digital world. Let me rephrase that, because it makes it sound dead. It wasn’t, it just wasn’t getting the attention I wanted. In retrospect, I can understand why that was a good thing.
Let me explain. I only had one book out. If it had hit record breaking numbers, I didn’t have anything else to offer readers. I searched ways to garner some attention. I did a few ads, a blog tour, posted it on various social media outlets, put it on sale for $.99, and saw a slight increase. When I released this book, I put it on Amazon, iBooks, Smashwords, All Romance eBooks, and Barnes and Noble. I saw very little love from everyone accept Amazon. Oh yeah and I did a giveaway at GoodReads with good results.
I can’t remember when, but Kathy Rowland approached me about being in the FLING BOX SET. I jumped at the opportunity. It was a chance to be in a box set and it provided me with a challenge…write a novella. I had never written a short book and it was something I wanted to try. My next full-length book wasn’t ready and I needed something new to offer the few readers I had. [Thank God for those early subscribers to my email list.]
So, as I mentioned in a previous post, I wrote THE GOOD GIRL Part One in about two weeks. I was torn about were to place this book. Due to the way FLING was set up, I had no choice, but to place it in KDP Select. I was surprised at how well this book was received. It was also a great attention getter. When people saw THE GOOD GIRL, they also saw GENERATIONAL CURSE. I saw a little movement, but THE GOOD GIRL, was doing much better.
I was talking to Kitty Bucholtz about my plight and she suggested I do something I felt was a little drastic…place it in KDP Select. This scared the crap out of me. I felt I would be losing out on potential sales. Who was I kidding, in the eyes of the other sights, I was dead. So I did it and was shocked it started selling much better. As a new writer, I have to remind myself, large sales take time. I also remind myself, my genre is still new or it hasn’t officially been categorized. So, now I refer to my books as Steamy Christian Fiction or Contemporary Fiction with Faith elements. [Personally, I like Steamy Christian Fiction. Kind of sounds taboo or something your grandmother would cringe if she read. SMILE.]
Now for the meat and potatoes. I wish I could say I discovered some secret formula for getting the ad, but I didn’t. All I did was pray. I don’t mean to come of preachy, but it’s the truth. That’s all I did and filled out the application of course. Like a lot of authors, I’ve been reject a few times from BookBub, so this was a shock and an amazing Christmas gift.
If you’re familiar with KDP Select, you know you have the option of offering you book for free for five days during your 90 days. To be honest, I almost forgot my 90 days were almost up. I quickly set out looking for ads. The other thing is it was around the holidays and let’s be real, no one is really buying books before Christmas. But I had put myself in that situation. I also had wanted to do some kind of giveaway to celebrate the one year anniversary of my first book, GENERATIONAL CURSE.
I booked a GoodReads Giveaway and contacted a couple of sites I had placed ads with and saw good results: Robin Reads and Booktastik. And because the sky is blue, I applied to BookBub.
I immediately heard from Booktastik. [I love working with them. They are very accommodating.] They pretty much asked me what day I wanted and we were set. However, Robin Reads wasn’t able to give me the date I wanted and offered me December 23rd. I felt that wasn’t going to benefit me, so I turned it down.
An advantage to my genre, is I can apply for a few different categories: Contemporary Romance, Women’s Fiction, Inspiration [which would be a stretch for some people] or African American.
I keep trying to figure out what I did and I remember the previous times I applied it was for Contemporary Fiction and at my book’s full price. This time, I bit the bullet and decided to offer it for free. I also changed the description and applied to the African American category. I know some people are probably saying I should have done that in the first place. My reasons for not applying to that category are more complicated than I care to go into.
I figured if I was going to give by book away, I wanted to spend as little as possible. The African American category was only $65 for a free download, with a reach of 320,000+, with a total average downloads of 3,950.
A few days after the December meeting, I got an email from BookBub. I was prepared for the news either way, but very hopeful, the result was in my favor. I opened the email and immediately started jumping up and down doing a Thank You God happy dance. I got the ad. I didn’t care what day they gave me, it was BookBub. The holy grail of ads. I knew no matter what, I was going to be expose to a lot of people that had probably never heard of me or my books. By the time the ad, hit, I had three titles. A novella, a novelette and my full-length. I had something to offer readers. My book was going to be featured on December 28, 2015. Cool thing about this date, it was my grandfather’s birthday. So if he had been alive we could have had a double celebration.
So how did I do? As far as I’m concerned, I did incredible. I’m only going to share the numbers for GENERATIONAL CURSE. Here we go:
DAY ONE OF FIVE FREE:
BookBub day, December 28, 2015:
Downloads: 4,944
KENP: 119
I found the KENP number interesting, because the book was a free download.
This wear the wings or tails begin
DAY ONE OF FIVE FREE:
December 29, 2015:
Downloads: 1,532
KENP: 619
DAY THREE OF FIVE FREE:
December 30, 2015:
Downloads: 937
KENP: 2,537
DAY FOUR OF FIVE FREE:
December 31, 2015:
Downloads: 629
KENP: 1,082
DAY FIVE OF FIVE FREE:
January 1, 2016:
Downloads: 692
KENP: 3,092
Total Downloads for the five days: 8,734
Total KENP Downloads: 7,449
BookBub suggests that you track your numbers for thirty days to see what the halo affect is. Interesting word, halo. Here it is in a nutshell, I love the halo effect. Not only did the halo sit high, it shined bright.
Halo Period
December 29, 2015 – January 28, 2016
Total KENP Downloads: 41,950
Copies: 6
Keep in mind I’m only talking about GENERATIONAL CURSE. During this time, I had two other books out and one on pre-order. All of which benefited greatly. For some people these are small numbers, but for my first time going out with BookBub, he was a true gentleman. Now I have a gage for the next time I get an ad.
Since the BookBub ad, I’ve seen steady numbers, so far nothing like what I experienced in the halo. Let me rephrase that, I’ve had a few of those four figure KENP days and sales are much better.
Sorry this post was a little long. Check in with me next month as I continue on my quest to do 12 Titles in 12 Months.
Tracy Reed
www.readtracyreed.com
Fiction for Women Who Love God, Couture and Cute Guys
Lion and Lamb
March 6, 2016 by Linda O. Johnston in category Pets, Romance & Lots of Suspense by Linda O. Johnston tagged as #amwriting, Linda O. Johnston
by Linda O. Johnston
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