by Rebecca Forster
When I was asked out on my first dinner date, my mother gave me some sage advice: “Order Chicken Kiev.â€
To this day, I don’t know if my mother was being considerate of my date’s financial status (Chicken Kiev was the cheapest thing on any menu) or was worried that I would be considered high maintenance and never be asked out again. Either way, I ate so much Chicken Kiev back then I thought I might be Ukranian.
Which brings me to the topic of the day: frugality. I don’t eat Chicken Kiev any longer (I’m not even sure I could look at it) but I do clean my own house, make most of my own clothes and serve leftovers for dinner. Yet, when it came to books, frugality was never a consideration. I know what it takes to write a novel. It is damn hard work. As an author, I hope that readers realize that they are paying for my effort in the same way I benefit from the expertise of anyone whose service I purchase. So, when I found a site called The Frugal E-Reader I had a few questions about books and price.
Enter Elizabeth Trudgeon Brown, Founder of the Frugal E-Reader: Kindle Finds for Under Nine (dollars), a review site for Indie and traditionally published authors alike whose books are available digitally. I wanted to ask her what role frugality plays in this new age of publishing.
Why did you decide to blog about inexpensive (some would say cheap) books instead of books in general?
While I was eagerly waiting for my Kindle to arrive this summer, I spent a lot of time at the Kindle Store and Discussion Forums searching for books to read. I caught a few discussions about $9.99 being the price cap that eBooks are generally accepted at, or that some readers were frustrated about prices being over $9.99 since the Agency Model took affect. I started to search for books that were under that threshold, and was pleased to find that so many were available! I decided to create a place that readers could come to so that they wouldn’t have to spend a lot of time and effort researching for themselves.
Your reviews are exceptionally detailed – nothing frugal there. Do you find your frugal followers lean toward one genre or another?
Mystery, thriller, or suspense titles are generally popular among the readers of The Frugal eReader. Classics are also widely accepted, so whenever I come across a classic novel that is under $9.00, I’m sure to include it. However, I believe each genre has its own following and as long as the specific premise is intriguing, it actually doesn’t matter what genre a title falls under to do well.
Are you setting a new decision matrix by leading with price?
When I first started to search for books to read on my Kindle, I was thrilled to find that along with some traditionally published books, there is a whole community of self-published authors that offer their books at lower prices. Without my Kindle and the many hours I spent searching for books, I may have never known of these authors or books. I’m not necessarily trying to set a new decision matrix; my goal is to provide one place where readers can discover books and authors at great values.
Do you think this ‘frugal’ approach creates a new mindset among readers?
Will they continue to expect the same quality and length of work for ever lower prices?
I don’t believe that quality should always be directly related to cost. Though something may be “frugal,†it shouldn’t mean that it can’t be of great value, and vice-versa. Whether a book is $0.99 or $9.99, readers won’t enjoy coming across typos, grammatical errors, or formatting issues.
One of the biggest complaints of digital books (especially Indies) is that there is no editorial oversight. Do you think ‘frugal E readers’ are more forgiving of editorial mistakes because of the lower prices?
I’m sure readers can be more forgiving of certain editorial mistakes with self-published authors – but to an extent. Though self-published authors may not have the immediate means to hire professional editors, proof readers, or artists, they should still put as much time and effort into proofing and editing their work as they have possible. The big picture is important here; with the expansion of the eBook market, readership and revenue are likely to increase. The possible additional funds should be used for additional editing, cover art, or anything else to improve upon the published work. No matter what the market is, investing revenue to improve upon or expand awareness of a product is essential to increased success.
I have seen discussion boards where readers resent paying for digital books. They believe since they are uploaded so easily they should be the lowest price – free, in the ideal world. What would you say to them?
In most cases, the eBook version is the lowest price. Although the price may still seem high for a digital copy (say $9.99), you could pay up to $24.99 for the same title if you were to purchase the paperback or hardback version. The higher price is understandable because in printed books, there are additional costs. However, there are rare occurrences where the Kindle price is more expensive than the paperback… this could potentially be due to the high demand of that particular eBook, or the fact that the digital version provides instant gratification.
I can understand how people may feel that the digital versions should be free, especially if they have already purchased the same title as a paperback or hardback. We may see this one day, as we do now with our music or certain DVDs and Blu-Rays. However, readers should also keep in mind that what we are essentially paying for is the story; the time and effort the author took to create it, and the intellectual entertainment that the story provides – no matter what format it’s in.
What is your advice to traditionally published and Indie authors regarding price as they enter this market?
I hope that the authors see the value in maintaining reasonable prices for their work as the market for eBooks continues to increase. They shouldn’t fear pricing their books low – especially if they are newcomers to the publishing world. Let me reiterate that price does not always correlate directly with quality. A lower priced book should not mean that it’s “cheap†in the sense that it is poorly written, or poorly formatted. When an unknown author enters the market, they should consider pricing their work as a means to develop their brand. Also keep in mind that a reader may be more inclined to purchase the work of a new author at a lower price – less risk. Once the author can establish themselves and the demand for their work increases, then prices can be adjusted accordingly.
Check out The Frugal eReader at:
Blog: http://www.thefrugalereader.com/
facebook: http://www.facebook.com/pages/The-Frugal-eReader/101086513289732
Twitter: http://twitter.com/FrugaleReader
Our focus at Decadent Publishing is quality storytelling. “We employ some really WONDERFUL editors, and they really care about developing a story and an author to give everyone the best.â€
As Red Sage’s first authors created erotic romance, this is where our heart is, so we want romance stories, which are erotic. Therefore a majority of what we publish will be romance and erotica. We also feel readers want variety. Sometimes you like erotic and sometimes you just want a great mystery or science fiction story or even something else. Surprise us and come up with something completely different!
Genre and sub-genre is unimportant, as long as the writing quality is strong and both the romantic and sensual elements are appropriate for what we publish.
We do not accept literary Erotica submissions. Manuscripts with obvious grammar, formatting and editing issues will not be considered. Make sure your work is critiqued and polished prior to submitting.
Heat levels go from “sweet†to “molten.†For more information, visit http://www.liquidsilverbooks.com/guidelines.htm
It is a new year and January is speeding by. I have not done as much writing as I had planned on. I started a new job and I am getting adjusted to that, but it is still taking more hours than it will once I get adjusted. At least I get to work from my couch or my desk. The problem with working from the desk is that Chewbaca, my dog, thinks I should play ball with him.
I started my alternative universe book the first week of January, got to page eight and got Pax into the new universe. Then I went back to work on it and somehow I had deleted it. I guess it got mixed up with the essays I was grading. I could not find it anywhere. It bummed me out.
I managed to get back to page two, but that is as far as I have gotten. Pax is back in the alley in
If I can get Pax back to the alternate universe, I might start making progress. Next week. I don’t have so many essays to grade, so I hope to get writing done.
I am missing my old job a little less, but that has also been keeping me from writing. Changing jobs is so stressful.
Everyone have a productive and happy month.
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Hi everyone! Check out the exciting online classes offered by the Orange County Chapter of RWA!
“OMG I ♥ It: Writing the YA Teens Want to Read”
with Suzanne Lazear
February 14 to March 12, 2011
Enrollment Information at http://www.occrwa.org/onlineclassFeb11.html
COST: $20 for OCC members, $30 for non-members
If you have specific questions, email occrwaonlineclass@yahoo.com
ABOUT THE CLASS:
The Young Adult market seems the place to be, but how to you not only make your story stand out in the crowd, but write a story teens want to read?
Teens are smart, savvy, and the books they read today are not your mother’s teen fiction.
Come join us and find out what teens expect out of a YA novel and how to write the YA story you want to tell in a way that appeals to today’s teens. Learn about the different genres from paranormal to contemporary and from clean teen to racy reads.
This hands-on class will work on the mechanics of writing YA and how it differs from writing for adults. Topics include creating realistic dialogue, characters, worlds, and plots teens can relate to, tone and pacing, and other differences and avoiding common YA pitfalls as well as what teens expect from today’s YA authors.
All YA manuscripts in all genres are welcome from “I have an idea†to polished and ready.
ABOUT THE INSTRUCTOR:
Suzanne Lazear writes for teens because her dancers made her and she never looked back. Sometimes known as “Lolita Suzanne,†she’s a regular blogger at the Steampunk group blog Steamed! www.ageofsteam.wordpress.com/ and a member of the Los Angeles Romance Writers. She’s never had trouble standing out in the crowd, but wearing a tiara will do that.
Her Steampunk Dark Fairytale for teens, “Innocent Darkness” will be released by Flux in August, 2012. She occupies a small corner of the West Coast where she lives with the hubby, the tot, a hermit crab, and two chickens, and is currently trying to make a ray gun to match her ball gown.
Enrollment Information at http://www.occrwa.org/onlineclassFeb11.html
COST: $20 for OCC members, $30 for non-members
Coming in March 2011
“Mauled Men, Drowned Dames and Crispy Critters; a Body Disposal Primer for Writersâ€
with Jeanne Adams
You’ve axed, shot or otherwise knocked off a key character in your latest book, now what? You have to do SOMETHING with the body! Find out everything you ever wanted to know about the pernicious particulars of body disposal and how to use minutiae of death to throw your characters together or drive them apart.
Jeanne P. Adams knows a thing or two about getting rid of a body, in reality as well as in books…her third book, Deadly Little Secrets (Zebra, Sept. 2010) is already being hailed as “One of the best Suspense Books of the Year!†by Romantic Times. She also is a multi-published non-fiction writer and consultant with twelve years of funeral business experience working both for a cemetery and several funeral homes. In her reading, she’s winced over a variety of mistakes dealing with the story’s dead guy (or gal), which led to this class!
Check out our full list of workshop at http://www.occrwa.org/onlineclasses.html
Want to be notified personally two weeks before each class? Be sure you’re signed up for our Online Class Notices Yahoo Group! Sign up at the bottom of http://www.occrwa.org/onlineclasses.html or send a blank email to OCCRWAOnlineClassNotices-subscribe@yahoogroups.com
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0 0 Read moreWhen I was eight years old I spent the night with my grandmother, a handsome woman who, as I look back, was probably younger than I am today but looked 10 years older. She was a German lady who wore housedresses and pin-curled her grey hair. She was proper, punctual and particular but when I woke up the morning of our sleepover, I found her holding onto the back of a chair, shoeless and enthralled by the man on the television. His name was Jack Lalanne.
Jack held onto the back of a chair, too, but he wore a skin-tight jumpsuit that showed off his muscles – all of them. I had never seen a man dressed like that. Even at eight, I knew I was watching something extraordinary – maybe even a little naughty. Watching my grandmother lift her leg ever so slightly, put her arm over her head like a ballerina, bend from the waist so that I could actually see the backs of her knees was awesome. Grandpa was gone. The doors were locked. The only sound was Jack’s voice encouraging my grandmother to do things I never thought she could do. I was privy to something I had no word for and I never told anyone about grandma’s morning with Jack.
Almost twenty years later, I met Jack Lalanne for real. I was an account executive with a major advertising agency and Jack LaLanne Health Spa was my client. Though I didn’t know it then, I was working on an account that was the forerunner of a social and health phenomena of fitness clubs, spas and specialty gyms. Before 24 Hour Fitness, Equinox or day spas there was Jack Lalanne.
We met during a commercial shoot. My job was to make sure we stayed on budget, on schedule, on message and that the client was happy. To this day, I don’t know if the client was happy. Jack, dressed in his iconic black jumpsuit, stood apart and managed only a distracted hello.
He was perpetual motion as he waited for his call: flexing, stretching, moving. And, most interestingly, he talked to himself. Eventually, I realized he was rehearsing his line. He only had one but the man was nervous and that made me curious.
How could a man who inspired my grandmother to take off her shoes and exercise, a man who spoke to people on TV every day be nervous about delivering one line? It took me many years and my own journey as a writer to understand why, that day on the set, Jack LaLanne was sweating. It was because he was not a pitchman, he was an advocate. Jack LaLanne sold best when he sold in his own language and with his own message. That man not only inspired people to exercise but to be their best in every aspect of their lives.
A few days ago, I woke up and found that Jack LaLanne had passed away. I doubt he would have remembered me but I will always remember him. I will remember him as a part of my childhood but I will also remember what he taught me about being a creative person. So, here you go. The lessons I learned from Jack.
Write, compose, draw, speak, work with love and focus.
Always exercise: your mind, your imagination, your skill.
Be consistent. Be a brand. Craft your own “black jumpsuit” so that when people pick up your book or see your picture or hear your song they will know what they’re getting.
Plan your career, do not calculate it. Eventually, calculation will override passion and you will lose your “voice”.
Do not worry about how many people read your work. Creating something that is meaningful to one person is more important than having thousands know your name but not remember your work.
Share your passion. If you have a chance to inspire, to coach, to encourage, do it. Do it with abandon. Do it with energy. Do it without concern that sharing your knowledge will take something away from you. It won’t.
Thank you Jack. I was inspired by your energy, your abandon and your goodwill. I will pay it forward and, when I do, I will think of you.
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Lauren Vancouver is the head of HotRescues, a no-kill animal shelter north of Los Angeles, but it's often human nature that puts her in the path of danger.
More info →A Slice of Orange is an affiliate with some of the booksellers listed on this website, including Barnes & Nobel, Books A Million, iBooks, Kobo, and Smashwords. This means A Slice of Orange may earn a small advertising fee from sales made through the links used on this website. There are reminders of these affiliate links on the pages for individual books.
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