Presented by: Melinda Curtis
Date: June 1 – 30, 2021
Pricing: A2P Member fee: $15
Non-A2P Member fee: $30
Writing conflict hurts – not just because it makes your characters suffer, but also because it’s painful to create and carry through on the page. However, conflict drives story and holds an editor’s attention, which means it sells books. Conflict also entices readers to turn the page, which helps create a satisfying experience (plus repeat purchases). Bring a story idea to this interactive course and learn how to build, refine or edit your stories by creating compelling conflict and stronger plots, one element at a time. Takeaways include:
Prior to writing romance, award-winning, USA Today Bestseller Melinda Curtis was a junior manager for a Fortune 500 company, which meant when she flew on the private jet she was relegated to the jump seat—otherwise known as the potty. After grabbing her pen (and a parachute) she made the jump to full-time writer. A hybrid author, Melinda has over 60 titles published or sold, including 40 works to Harlequin and five to Grand Central Forever, mostly sweet romance and sweet romantic comedy. One of her books, – Dandelion Wishes –, was made into a 2020 TV movie – Love in Harmony Valley. She recently came to grips with the fact that she’s an empty nester and a grandma, concepts easier to grasp than movies made from her books or jet-setting on a potty
0 0 Read moreMay 3, 2021 was National Paranormal Day. In keeping with the spirit of the day, nothing went right. I played tennis that morning, but every time the ball came my way I miffed it, missed it, or muffed it. Poltergeists, I decided, were having their way me.
As they say in sports I shook it off, and went home deciding a long hot bath was what I needed to set the day right. Before I got in the tub, I looked in the mirror to see one of those pesky chin hairs. Unable to manage to pluck it out with the tweezers, I reached for one of those fancy little shaving blades and sliced my thumb. The little cut bled profusely, and my attempts to bandage the awkward injury were a dismal failure. I sat on the edge of the edge of the tub, with a towel on the cut watching the room fill with steam. But maybe it wasn’t steam. Just maybe it was a ghostly presence swirling around me. Something – someone – pushed my hand and made me cut myself. The silver lining was that the thing didn’t want to kill me because it missed my wrist by a mile.
Evening came. I was scheduled to do a Zoom with Patrice Samara, COO of Wordee.com, and author Mara Purl. The topic was writing the paranormal. I was going to discuss Before Her Eyes. This is the book of my heart. It was inspired by the last days of both my dad and father-in-law and the strange things they experienced in their waning days.
As requested,I logged in fifteen minutes before the assigned time only to land on the tenth level of hell. I glimpsed Mara and the hostess through undulating, writhing, tongue wagging, screaming, pierced and tatted young men and women. My ears were blown out by the most God-awful heavy metal music. My eyes were assault by a scrolling list of vile, generic curses that eventually were directed at me by name.
My first thought was, “This doesn’t seem normal.”
My second thought was, “I wonder if I should mention this. What if these ladies like a little shock value to their interviews and this is normal for them?”
My third thought was, “Don’t be an idiot, Rebecca! This is bizarre.”
I kept the third thought to myself and waited because sometimes when things get really weird the best thing to do is wait. Watch. Listen. Finally, I decided to dip my toe in the water. I said:
“The music is very loud, do either of you know how to turn it down?”
That seemed neutral enough. Either they would tell me how to turn it down or they would unleash the hounds. They did neither because Mara, realizing we had been hacked, shut down the Zoom. The vile devilish hackers were sent back to the inferno, and three very normal ladies were left looking at one another from our little Zoom boxes. We laughed and went on to record the interview, Writing the Paranormal, to be posted later.
Neetu Malik’s poetry is an expression of life’s rhythms and the beat of the human spirit. She draws upon diverse multicultural experiences and observations across three continents in which she has lived. She has contributed to The Australia Times Poetry Magazine, October Hill Magazine, Prachya Review, among others. Her poems have appeared in The Poetic Bond Anthology V and VI published by Willowdown Books, UK, NY Literary Magazine’s Tears Anthology and Poetic Imagination Anthology (Canada).
Her poem, “Soaring Flames”, was awarded First-Place by the NY Literary Magazine (2017). She has also been nominated for the Pushcart Prize, 2019 for her poem “Sacred Figs” published by Kallisto Gaia Press in their Ocotillo Review in May, 2018.
Neetu lives in Pennsylvania, USA.
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What if you spent a year planning a party, sent out the invitations, and nobody came? For the past year, that has been the scenario for writers and readers. Each writer’s plan was simple: write the book and go on tour launching it. Readers looked forward to the party aspect of interacting with authors at bookstores, libraries, and conferences. Then, on March 14, 2020, the world shut down.
That weekend, I was in Washington, D.C. at a family function, not knowing it would be a year or more until I saw those loved ones again. Before arriving in Washington, I had been on a whirlwind tour for newly released Three Treats Too Many, the third book in Kensington’s Sarah Blair mystery series. The tour had taken me to Los Angeles, San Diego, Phoenix, Denver, Memphis, Fairhope, New York, and Atlanta in two months. More stops were planned for April through August, but they were canceled.
I, like many authors, had to pivot. We spoke to groups or participated in panels virtually. Authors learned to sit up straight, use microphones or earphones, adjust lighting and backgrounds, and provide bookplates instead of only bookmarks. Using Zoom, Crowdcast, or other platforms was a good substitute, but not the same as live interaction with readers and bookstore owners. Reaction times were different, especially for webinar platforms where readers could only communicate by leaving a chat message.
Although readers still establish links between themselves and the characters in books they choose to read, experimentation with new authors dropped. Why? Housebound, people found comfort spending time with familiar characters and scenes that brought back good memories.
Four Cuts Too Many, the fourth Sarah Blair book releases May 25. In it, Sarah, who finds being in the kitchen more frightening than murder, has no desire to learn knife skills from her friend, sous chef and adjunct college instructor, Grace Winston. But, when Grace’s department chair is found dead with one of Grace’s knives in his neck, Sarah is forced to sharpen her own skills to uncover the elusive killer. The premise and the book are fun, especially for a summer beach, airplane, or bath read, but how to launch it to the most people is a dilemma.
It is a problem that is not mine alone (although it sometimes feels like it). Most authors with release dates that would offer readers the perfect summer book are finding that stores are still not having large in person book parties nor are the usual conferences taking place. Consequently, we’re planning individual virtual store appearances or panels, we’re increasing our number of Facebook parties and group take-overs, more blogs are being written, and we’re hoping for word-of-mouth help.
Whether it is Four Cuts Too Many or any other book you read, review it, and tell your friends about it. Publishers look at sales and numbers, so it is important that readers and writers work together if favorite series and characters are to be survive the pandemic.
I know I can’t wait to see you in person again, but in the meantime, do you have any ideas how you’d like authors to connect with you? I’ve got my pen and paper ready to take notes.
Judge Debra H. Goldstein is the author of Kensington’s new Sarah Blair cozy mystery series, which debuted with One Taste Too Many on December 18, 2018. She also wrote Should Have Played Poker and 2012 IPPY Award winning Maze in Blue. Her short stories, including Anthony and Agatha nominated “The Night They Burned Ms. Dixie’s Place,” have appeared in numerous periodicals and anthologies including Alfred Hitchcock Mystery Magazine, Black Cat Mystery Magazine, and Mystery Weekly. Debra is president of Sisters in Crime’s Guppy Chapter, serves on SinC’s national board, and is president of the Southeast Chapter of Mystery Writers of America.
Find out more about Debra at any of the following links:
Website
Facebook
Twitter
Instagram
Bookbub
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Did you know that using an Blog SEO Checklist can help you streamline the time it takes you to build your blog posts?
We all know it takes time to figure out what we even want to write about, but then we also need to figure out all the SEO parts that support that particular blog post.
If we were to build the SEO as part of the blog post step, we’d save ourselves a lot of time and be more strategic and purposeful with what we are posting.
I don’t know about you, but it seems every month I forget how much time it takes to organize my SEO because I think about it AFTER I write the post. Sometimes it takes longer figuring out the SEO then it does to write the post and pull graphics together. And then because I’m entering it all last minute, I don’t think it through as much as I would like.
I’m working on changing that and thought it would be helpful to pull together a checklist for all of us.
Figuring out this first—even before you start writing the post—will help save you time in the long run. What do you want your focus word to be? Everything else should stem from this.
Knowing your categories and tags before you develop your blog posts help you be more strategic and set up an organization within your posts. In my classes I help you brainstorm and build out potential ideas for your blog.
Make sure to put your focus keyword in your title and the first paragraph of your post.
The slug should be condensed version of your title and/or keyword. See my blog post about slugs—URL Slugs: The Right Custom Slug Builds SEO or Custom URL Slug and How To Make One
This is a summary in a small one-to-two sentence structure. Some use the first paragraph, some change it up. Make sure it includes your focus keyword, and remember this is the summary someone sees if they are searching the topic and your post appears on the search results.
The Alt Text should have your keyword in it. If you pick your keyword last and already uploaded your graphics (see my three-part blog post about graphics and SEO) you might miss this opportunity to connect your graphics with stronger SEO.
Think of one link that would support your blog post (research, your own website). You can sign up for my Marketing for Authors Newsletter using this link to my website.
Think of one link within the blog website that supports your current blog post. Don’t forget to use Anchor Text. I did this in the slug section and the graphics alt text above.
I highly recommend creating a spreadsheet to keep track of what you use for SEO every post. It’s important that you don’t repeat the same words and phrases each time, yet build out synonyms and similar themes with your SEO to help establish your authority on certain topics.
If you have a notebook, you can download this sheet to write in the blanks.
Short on time? Take a screen shot of the data, or write it on a post-it note. Anything to help you keep track of your SEO. It’s all about building your brand, and your SEO strategy is a part of that. And using a blog SEO checklist is one way to help you develop this strategy.
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More info →A Slice of Orange is an affiliate with some of the booksellers listed on this website, including Barnes & Nobel, Books A Million, iBooks, Kobo, and Smashwords. This means A Slice of Orange may earn a small advertising fee from sales made through the links used on this website. There are reminders of these affiliate links on the pages for individual books.
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